How to become a savvy and successful entrepreneur in today???s economy.
Nearly everyone has thought about starting up their own business at one time or another. Working for other people is no longer the only option that we have these days. But what does it really take to become an entrepreneur?
Combining genuinely practical advice with an easily digestible format, Rob Yeung guides you through the things you need to know in order to set up on your own. You don???t have to do something entirely new, you could just do it better, and this book shows you how to get motivated, make a business plan and sell your product quickly and effectively.
Sổ tay tham khảo cho các chủ doanh nghiệp muốn thành công.
About the Author
Rob Yeung (Ph.D.) is a British psychologist, business speaker, and management author. He has published research studies on personality in academic journals, particularly Personality and Individual Differences. He writes a column on confidence for UK newspaper The Daily Telegraph and contributes to newspapers including Financial Times, The Guardian and The Sunday Times. He appears on television programmes including Celebrity Big Brother, BBC Breakfast, CNN news, and Working Lunch on the BBC. He previously presented the BBC television series Who Would Hire You? in which real life candidates went through the recruitment process. He also presented a further series for the BBC entitled How To Get Your Dream Job and has been an expert on Big Brother's Little Brother. He assisted Jade Goody in her search for a personal assistant in the 2006 Living series Jade's PA and Pete Burns in the 2007.
